Are you searching for email marketing inspiration for your users? If not, we think you will be soon. We recently added over 15 new email templates into the Admin System! In addition, many of the existing templates have been updated to incorporate more relevant information about our products and services. These email templates are a great way to introduce users to OptimalResume and to boost traffic to your website.
All email templates can be found by selecting the “Contact” tab in the Admin System. From there, select the “Email Templates” link. Some of the updates we’ve made include:
- Promotional templates for individual OptimalResume modules. If you are seeking to boost interest in a specific program, such as OptimalEfolio or OptimalInterview, we now have templates designed for each individual product.
- Online Recruiting templates. We’ve added content for our Online Recruiting users, including emails for employers, and emails regarding the approval or denial of job campaigns.
- New templates for College and University customers. We’ve added a handful of templates for our higher education customers, including notifications of upcoming career fairs, “welcome back” emails for a new semester, and pre-graduation emails for seniors.
- Introductory messages. If you are a new customer of OptimalResume, we added extra templates to help introduce this service to your job seekers. Templates such as the “Introducing OptimalResume” message highlight the features available to users and how they can learn more.
As always, administrators can edit these templates to meet the needs of their individual career center, or add entirely new templates of their own. Email templates can be paired with the Optimal Newsletter tool (also located under the Contact tab) to schedule mass emails to groups of current or potential users. Contact your customer service representative to learn more about creating and editing your own email templates.